ABOUT FLUXE
Fluxe is an advisory firm focused on the convergence of media and technology. We offer a wide range of expertise in the technology, communications and media entertainment space, including business strategy and development, introducing and selling emerging technologies, driving revenue, leading deal negotiations across sales, channel partnerships and content licensing, team building and relationship management.
Specialties: Media and Technology. Business Strategy and Development. Revenue Generation. Deal Negotiations. Relationship Management.
MEET KELLIE
Kellie’s stewardship has guided Fluxe to strategic positions consulting a wide range of Fortune 500 companies as well as emerging startups to establish viable revenue driving business models, bring new technology platforms to market, demonstrate high margin revenue growth, structure strategic partnerships, manage content strategy and acquisition efforts, and negotiate content and distribution partnerships, serving as a liaison with the major film studios, television networks and cable channels.
Prior to Fluxe, Kellie led the consulting division of Davis Shapiro Media Advisors, a digital media advisory firm. She also co-founded a next generation music service offering that merged with MediaMaster. She ran the global music and video sales organization for Macrovision, a leader in security solutions for the entertainment and software industries. Kellie started her career as the first employee of Encode This, and closed deals across each major music label as well as digital service providers to digitize their content libraries. Encode This sold to Loudeye Corp where Kellie led the business development and label relations for the content fulfillment and distribution organization.
Kellie received her B.A. in Psychology from the University of California, Los Angeles.
CLIENTS
Fluxe’s list of clients includes Ericsson, VidScale, Best Buy, Rovi, MUBI, StreamNation, Zip, GrowthPoint, Sezmi Corp, Sonic Solutions, CinemaNow and Totem Power.
VidScale / Ericsson
While working with Ericsson, Kellie drove the sales strategy for VidScale, an outsourced technology provider to Ericsson’s edge networking investments. She proved the market for VidScale’s network and new platform business, built the Americas sales team, and effectively drove sales through the Ericsson network to increase revenues, all of which ultimately led to the strategic acquisition of VidScale by Ericsson. Kellie also led business development for channel partnerships and emerging opportunities for Ericsson’s Edge Gravity business. Kellie was responsible for driving sales of edge compute strategic partners such as Haste, a gaming acceleration platform.
Totem Power
Through Fluxe, Kellie co-founded Totem Power where she played a pivotal role in the conception and ongoing development of Totem. Totem created a smart mobility platform that combined electric vehicle (EV) charging with 5G wireless infrastructure. Applying her sales and negotiation skills, Kellie built the business development team, created the go-to-market sales strategy, introduced the product to major brands, secured customer relationships with PepsiCo and Citifield, participated in the company’s fundraising efforts, and created a separate resale channel for enterprise communication products.
CONTACT
To contact Fluxe about advisory services, you can reach Kellie by email
email: kellie at fluxe dot com